Pakistan computer software developing companies are fetching handsome exports orders in USA markets with the recoveries of its financial crippled sectors for last couple of years, he said. “But Pakistani companies though having exceptional skills and creativity are very limited as against Indians and Chinese.”
There are a lot of opportunities for Pakistani IT firms to pitch big companies in US markets to establish themselves again however they need to diversify their services in different fields and applications, he added.
Since the fiscal year 2008-09, the growth of IT exports contracted after developed economies faced severe credit crunch and bankruptcy of their private sectors. Pakistani companies including its rivals Indian and Chinese suffered financial losses too and many of them faced bankruptcy and complete closure of business.
Although very few IT firms got survived mainly because of their engagement with state departments or with strong companies whereas majority of them moved to country and explored local and Middle East markets, IT experts said.
Pakistani companies have shown different expertise in software programming including gaming and animation, database and business applications. Besides, Business Processing Outsources (BPO) companies provide different financial, legal and marketing solutions have a significant share in IT industry.
Since 20010-11, the IT exports witnessed a slow come back in the US and EU markets as Pakistan IT companies have strengthened their reputation of country after winning awards in the global competition.
Last year at International Asia Pacific ICT Awards (APICTA) held in Malaysia, P@SHA (Pakistan Software Houses Association for IT & ITES) delegation picked up 7 Merit Awards (the APICTA Silver equivalent).These included Merit Awards in Security Applications, E-Inclusion and E-Community, Financial Applications, Communications, E-Government and E-Health categories.
Recently, Pakistani Gaming Firm Mindstrom Studios has developed official game of World Cup Cricket 2011.
But this not at all, Pakistan computer software and consultancy firms also won accolades at regional and national level. 10 IT companies out of 25 Pakistan firms were declared amongst the Fast Growing Entities by AllWorld Network, a business research and rating agency.
Pakistani companies have made these achievements at international level that will be expected to lead them towards a new peak of their success of businesses in future.
Jehan Ara President P@SHA said the Pakistani IT companies have shown their strong potential at global platforms and penetrating in the international market significantly without any government support.
She added that Pakistan’s exports will once again pick up with accelerated pace as the number of IT firms and freelance workers have been increasing with creative skills over a period of time.
Pakistan’s government should play a vital role to develop the IT sector, which has tremendous level of success to grow to increase the foreign exchange reserves of the country. The government should facilitate industry through establishment of IT Parks and issuance of funds to ensure participation of IT firms and professionals in international exhibition and platforms, she concluded.